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How startups can use loans

Startup loan: When and how to use it

December 21, 2023
6 min read
re:cap_startup loan

When it comes to funding a startup, most founders reach for familiar tools: they dip into their own savings or chase down venture capital. All of these options have one thing in common: equity.

But there's another path that often flies under the radar: startup loans. It’s debt funding and that changes everything: no dilution, no cap table chaos. Just the money you need to grow, with a clear repayment plan. In this article, you'll learn how to navigate this funding option as a startup. You'll know more about:

  • What a startup loan is
  • When to consider such a loan
  • Different types of startup loans

TL;DR

  • Non-dilutive growth capital: Startup loans let founders access funding without giving up equity. It is ideal for scaling operations, bridging funding gaps, or expanding markets while retaining control.
  • Tailored debt options: From venture debt and convertible loans to revenue-based financing and alternative lenders, today’s debt market offers flexible solutions aligned with startup needs and growth stages.
  • Strategic fit over time: While early-stage companies may face hurdles, debt becomes increasingly viable as startups mature, show traction, and seek to diversify their funding mix beyond equity alone.

The journey of launching and growing a startup is filled with challenges and opportunities. While seeking angel investors or venture capitalists are common funding paths, a startup loan can also serve as a valuable funding tool for young companies.

A startup loan, in contrast to equity financing, offers access to capital without diluting founders' ownership stakes. This can be a major advantage for startups seeking to retain control over their business and maintain autonomy.

Debt financing may seem counterintuitive for startups, because it involves paying back interest on borrowed money, which usually only more mature companies are capable of. Nevertheless, debt presents a strategic approach that can complement equity funding. Startups can leverage debt to

In recent years, more startups have encountered this funding source. In 2023, European tech companies are projected to secure approximately $1.5 billion in debt financing. This is 3.4% of the total capital invested as equity. After an all-time high in 2021, debt funding is again in line with the amounts raised in 2019 and 2018.

What is a startup loan?

A startup loan is a form of debt financing specifically designed to provide young companies with capital to grow their business. Unlike equity financing, it doesn’t require giving up ownership or control. Founders borrow money and repay it over time with interest.

Startup loans can be used for working capital, hiring, market expansion, or large one-time expenses. They’re often tailored to startups’ needs and may come from banks, government programs, alternative lenders, or investors offering convertible or revenue-based loans. The key is finding the right timing and structure to match the company’s growth stage and cash flow.

Understanding startup loans

Taking on a startup loan is more than just signing a financing agreement. It’s a decision that requires clarity, discipline, and confidence in your numbers. Unlike equity funding, where investors buy into your vision, debt financing demands a sharper focus on your current and future cash flow. If you're considering debt, you need a solid grasp of your financials: revenue, burn rate, margins, and forecasts. Because once the money is in, you’ll have to start repaying at some point.

That pressure isn’t necessarily a bad thing. In fact, many founders report that taking on debt forces them to run a tighter ship (e.g., Cloud86). Tracking performance more closely, scrutinizing spend, and prioritizing profitable growth becomes second nature. But it’s also about using the funds wisely.

Not every initiative should be debt-financed. Tangible, ROI-positive investments, like marketing campaigns with predictable returns, inventory, or M&A, make more sense than speculative bets or long-term R&D.

The key is alignment: your repayment plan should match your revenue plan. When that’s the case, a startup loan becomes not just a funding option, but a tool for discipline and scaling.

Interested in your funding scenario?

Get access to re:cap and calculate your funding terms or talk to one of our experts to find out how we can help you with our tailored debt funding.

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When to consider a startup loan

Still, a startup loan can be a valuable source of funding for young companies. But it's crucial to strike the right balance between maximizing financial resources and maintaining control over the company. Early-stage startups often prioritize bootstrapping or seeking equity financing, but startup loans can become a viable option as the company matures and demonstrates traction. 

Once a startup has established a solid foundation, validated its product or service, and generated revenue, it may be ready to consider taking on debt. At this stage, most companies have a better track record and are more likely to repay their debt. 

Other than that, a startup loan is particularly well-suited for companies seeking funding for specific purposes with a clear goal and return on investment, such as:

Working capital

Acquiring inventory, paying salaries, or covering other operating expenses can be challenging for young companies. A startup loan can provide the necessary working capital to fuel business operations and ensure smooth functioning.

Large one-time expenses

M&A, purchasing equipment, machinery, or office space can be essential for expanding operations or enhancing production capabilities. A startup loan can help finance these investments.

If you want an example of how to finance such large one-time expenses with debt, see how Event Inc Group is using re:cap to refinance its M&A business.

Expanding market reach

Entering new markets or expanding into new verticals can require additional capital for marketing, sales, and infrastructure development. A startup loan can support these expansion efforts, allowing the company to reach a wider customer base.

If you are looking for an example of how to enter a new market with the support of debt capital, see how Exporto is using re:cap to boost its internationalization.

Mitigating market fluctuations

Seasonal shifts or economic downturns can disrupt cash flow and hinder business growth. The startup loan can provide a safety net during these periods, ensuring the company can maintain operations and weather the storm.

re:cap_Startup loan challenges to master
Navigating startup loans comes with different challenges.

Pros of a startup loan

A startup loan can be a powerful tool for founders looking to fuel growth without giving up ownership. One of the biggest advantages is that it allows startups to access capital while maintaining full control over their company, unlike equity financing, there's no dilution.

It’s also a useful way to bridge funding gaps, finance one-off expenses, or extend runway during uncertain times. With the rise of alternative lenders, many startup loans today come with flexible repayment terms tailored to the ups and downs of growing a business.

Cons of a startup loan

However, taking on debt comes with obligations. And not every startup is eligible for debt funding. There are limitations when it comes to the company phase or providing securities, such as:

  • Repayments and interest charges can strain cash flow, especially for early-stage startups with limited revenue.
  • Early-stage challenges: securing a startup loan can be challenging for early-stage companies with limited financial history and track records. Yet, alternative lenders may offer more flexible eligibility criteria and accommodate startups with strong potential.
  • Collateral requirements: while some startup loans may not require collateral, others may demand securities such as equipment or real estate. This can be a limitation for young companies with limited assets.
  • Interest rates and fees: a startup loan typically carries higher interest rates and fees compared to traditional bank loans due to the perceived higher risk associated with early-stage ventures. Founders should carefully assess the cost of capital

That’s why founders need to assess their repayment capacity carefully and weigh the risks against the benefits of keeping equity intact.

Different startup loan types

Several types of startup loans are available, each with its unique features and eligibility criteria:

Venture debt

As startups mature, venture debt financing may become an option. These loans are typically provided by specialized venture debt firms. Those risk loans are used to bridge the gap between two equity financing rounds. Usually, venture debt comes with a high cost of capital (interest rates between 15-20%), causes dilution of shares through warrants or equity kickers and includes covenants.

Venture debt is growing in popularity among startups. In 2022, there were 16 transactions in Germany and 337 across Europe. In each case, these were the strongest years so far.

Convertible loans

Some angel investors offer debt financing options, providing startups with capital without diluting equity. These loans often have flexible terms and may be structured as convertible loans, which can convert into equity at the next equity fundraising.

Alternative debt financing

Innovative financing options like alternative debt funding are gaining traction. They are tailored to the specific needs of startups. Its providers leverage technology and data-driven approaches to assess risk based on financial metrics, recurring revenue, customer base, and unit economics. This approach provides startups with debt capital when needed – without the risk of overfunding and excessive capital costs.

Revenue-based financing (RBF)

With revenue-based financing, investors receive a fixed percentage of the company's future revenue in exchange for their investment, making it a non-dilutive option. A potential fit for startups with recurring revenue streams.

Bank and business loans

Bank and business loans are the most traditional way for a startup to raise debt. However, such loans might not be viable for all startups due to limited revenue, lack of securities, and missing profitability. In Germany, only 12.8% of the startups use this financing source.

Term loan

A loan with fixed repayment terms and interest rates provides predictability but locks the company into the loan for several years. They can be suitable for startups with stable and very certain revenue growth.

Government grants

Loans provided by governments or institutions are typically for R&D projects. Favor startups with close ties to science or innovation.

re:cap_Startup loan instruments
Leaves you with your slice of the cake: the startup loan.

Key considerations before pursuing a startup loan

A startup loan can offer valuable financing options for young companies. However, founders should carefully consider a few things. 

Understanding debt 

Like any form of debt a startup loan carries obligations. Founders must assess their company's cash flow capacity and debt servicing capabilities to ensure the loan term and repayment schedule align with their business. 

Fortunately, modern debt providers embrace a customer-centric approach, offering flexible repayment options and grace periods that cater to the unique needs of startups. These accommodations empower founders to adapt their repayment plans to the ebb and flow of their business cycles, ensuring a balance between debt obligations and operational priorities.

Keeping an eye on interest and fees

Apart from repayment terms, founders must also delve into the difficulties of interest rates and fees associated with a startup loan. Understanding the interest rate structure, fees, and prepayment penalties is crucial to assess the overall cost of capital.

Diversifying the capital stack

Taking on debt can be a strategic move that demonstrates a startup's maturity and commitment to sustainable growth. By diversifying the capital stack beyond equity financing, startups signal to potential investors their ability to access and manage multiple funding sources.

This diversification also enhances the company's financial stability, as it reduces reliance on a single source of funding. In the event of an equity fundraising setback, the startup can still rely on its debt obligations to continue operations and pursue growth initiatives.

A startup loan brings something new to the table

The startup loan, when approached with consideration and an understanding of financial implications, can be a powerful tool for growth and achieving long-term success. By evaluating loan terms, interest rates, and repayment options, coupled with a strategic approach to diversifying the capital stack, startups can harness the benefits of debt financing while mitigating potential risks.

Summary: Startup loan

A startup loan is a form of debt financing that gives young companies access to capital without giving up equity. It's best suited for startups with some traction and a clear plan for using the funds. Unlike equity funding, debt requires disciplined financial planning and regular repayments, making it a fit for businesses with predictable cash flow and ROI-positive investments.

There are several types of startup loans, including venture debt, convertible loans, revenue-based financing, and bank loans. Each comes with its own pros and cons. Ultimately, a well-timed loan can help startups grow sustainably, strengthen their capital structure, and maintain ownership. However, founders need to align the loan terms with their financial reality and growth strategy.

Q&A: Startup loan

How do you qualify for a startup loan?

To qualify for a startup loan, you typically need a solid business plan, financial projections, and proof of revenue or traction. Some lenders also consider personal credit history, business model, and your ability to repay the loan. Alternative lenders often offer more flexible criteria tailored to startups and tech-driven, asset-light business models.

Can an LLC get a startup loan?

Yes, LLCs can apply for startup loans. In fact, having an LLC can enhance credibility and make it easier to access financing, especially if the business has some operating history and revenue.

Is it difficult to get a startup business loan?

It can be challenging, especially for early-stage startups with little to no revenue or assets. Traditional banks are often strict, but alternative lenders and revenue-based financing providers are more startup-friendly, flexible, and do a different kind of risk analysis that focusses on factors like revenue, customer base, and churn.

Do banks give loans to startups?

Some banks do offer startup loans, but they tend to have strict requirements around credit scores, collateral, and profitability. Many startups turn to government-backed programs or alternative lenders for more accessible options.

Which bank is best for startup business loans?

There’s no one-size-fits-all bank, but in Germany, institutions like KfW offer attractive startup financing options, often with government support. For more flexible, tech-enabled solutions, startups often look to alternative debt providers like re:cap.

Interested in your funding scenario?

Get access to re:cap and calculate your funding terms or talk to one of our experts to find out how we can help you with our tailored debt funding.

Calculate your funding terms
If that sparked your interest, get started with re:cap right away by using our forecast tool to get your indicative funding terms.
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